see organization change in a totally new way: through the examination of the bay's oldest and most successful companies.
We’ll see how the worst car factory became the best, how only six stagecoaches built the world’s largest bank, and how a chocolate store that started in a tent during the Gold Rush is still in business.
The City by the Bay is known for its cool summers, rolling hills, eclectic architecture and the iconic Golden Gate Bridge. Located in the northern region of California, the city is home to some of the nation’s leading-edge startups and tech companies. A modern day mecca for the innovators of the world.
But we’ve heard that story before, haven’t we? We know about scale, disruption, big data and all of the other billion-dollar buzzwords. But do we know about the roots of this city? Do we know about the companies that transformed to make San Francisco, and America, what it is today?
This three-day, three-night journey in the Bay Area with the Frontier Team is all about transformation. It’s about how some of the oldest companies in America changed to stay in business. And what happened to those who didn’t.
This immersion isn’t for the startup looking to scale and sell. This one’s for the long game. The organization that needs the tools to know when and how to transform strategy and culture. The organization that wants to be around in 150 years.
Together, we will learn the best business transformation principles, including but not limited to consensus building, strategy development, and cultural change management.